BluEdge

Our Team

“Within every great company there is strength and vision in individuals”

Darren Williams

“My passion is business!  Nothing more satisfying than seeing a team of  sales professionals grow personally and professionally.  Training is the foundation of a high functioning team but coaching is the lifeblood.”

Darren has worked in media and with the SMB sector for over 25 years nationally and internationally.  He has consulted to over 10,000 businesses in sales, marketing and advertising.

He has excelled in executive management with a focus on business growth and development.  Darren has a strong commercial management background and a skill for identifying market opportunities.  This has enabled him to succeed in the successful growth of his own companies and the companies he has held senior executive/director management positions with and consulted to.

Having a deep background in business planning, budgeting and P&L responsibilities, provides Darren with a rich management skill set focused on driving profit and business growth.

Experienced in acquisitions, mergers and growth of companies, Darren has the business acumen to train and coach your teams from the top down, adding revenue to the top line and profits to the bottom, line.

Darren’s knowledge and business experience spans across executive management, media, marketing, advertising, sales, software and IT.

Given Darren’s experience across media and SMB’s, he is able to deliver companies and their teams skills, knowledge and coaching to take their results forward from strength to strength.